A Cohesive Identity for a Natural Brand

We had the privilege of collaborating with Yeastrix, a health supplement brand focused on empowering individuals through natural, science-backed solutions. Yeastrix’s mission is to blend care, health, and innovation into a product range that supports self-care and vitality, with a commitment to sustainability and quality at its core.

The chosen logo is a clean, modern wordmark, featuring subtle customisations that reflect the brand’s simplicity and clarity.

The visual identity incorporates a thoughtfully curated colour palette, with three core colours defining Yeastrix’s main identity. These colours establish a cohesive and flexible foundation for the brand while offering versatility for future product development.

Working with Yeastrix was a rewarding journey of transforming a vision into a cohesive and meaningful brand. The final design captures Yeastrix’s ethos of care, innovation, and quality, creating a visual identity that inspires confidence and positions the brand for success.

Please note that Yeastrix is set to launch in the United States in the first quarter of 2025. The brand is currently preparing for its market debut.